Discover Korean food, culture, and travel with stories from markets to hidden eateries. Tips and guides to help you taste and explore Korea.
When thinking of Korean alcohol, many people often imagine the iconic green soju bottles commonly found at many restaurants. And even though soju is undoubtedly Korea’s representative liquor, Korea’s alcohol culture runs far deeper than a single bottle. 1. Why is Drinking So Important in Korean Culture? Just like many other countries, Korea […]
In Korea, Seollal (설날) is not simply the transition into a new year. It is a suspended moment in time, deeply symbolic, when life recenters around family, ancestors, and transmission. More than a celebration, Seollal is a complete cultural experience—both intimate and collective—that reveals the very essence of Korean society. A return to one’s […]
In English, we say ‘Pollack’ but in Korean, this Fish has many names: 생태 (Saengtae) – fresh pollack 동태 (Dongtae) – frozen pollack 북어 / 북태 (Bugeo / Buktae) – fully dried pollack 황태 (Hwangtae) – winter-dried pollack (freeze–thaw process) 코다리 (Kodari) – semi-dried pollack 노가리 (Nogari) – young pollack, lightly dried This linguistic precision […]
Gyeongdong Market is not an ordinary market. It is Korea’s largest hub for traditional medicine and dried goods, a place deeply connected to Seoul’s medical, commercial, and food history. More than a space of exchange, Gyeongdong is a territory of knowledge, practice, and transmission—where food and medicine naturally intersect. Located in Jegi-dong, in Seoul’s Dongdaemun-gu […]
Cheongnyang-ri Market is not a single, clearly defined space. It is a dense, organic market area that grew alongside Cheongnyangni Station, shaped by movement, daily life, and the needs of local residents. Long before the neighborhood became associated with redevelopment and high-rise buildings, Cheongnyang-ri was first and foremost a place to eat, trade, and pass […]
Throughout human civilization, salt has far exceeded the role of a simple seasoning. It has functioned as an essential mineral necessary for survival, a state-controlled monopoly (專賣) forming the backbone of national finances, and a strategic resource symbolizing wealth and power. Despite being geographically surrounded by the sea on three sides, the Korean Peninsula possessed […]
Korean ginseng, known as Panax ginseng or 홍삼 (hongsam) in Korea, has been revered for centuries as a natural tonic and health booster. From traditional medicine to modern wellness routines, this root has played a central role in Korean culture and health practices. But what makes Korean ginseng so special? Let’s dive into its history, […]
Autumn in Korea is one of the most flavorful times of the year. As the air cools and the mountains turn red and gold, Korean kitchens fill with the aromas of roasted chestnuts, grilled fish, and freshly harvested rice. This season is all about comfort, warmth, and the abundance of nature’s harvest. Seasonal Harvest […]
